20268 min read

CRO for SaaS Onboarding — 5 Audits I Always Run

The onboarding audits that unlock the biggest conversion gains in B2B SaaS — time-to-value, first-task, and the dormant-activation loop.

Why this post is still being drafted

Every post here is grounded in a specific engagement. That means the case material has to be de-sensitised, the numbers sanity-checked, and the hand-drawn diagrams illustrated before it ships — a process that takes a few extra days per piece. I’d rather miss a deadline than ship a generic take.